So how’s the Pennsylvania Music Awards site coming along?
Funny you should ask…
I’ve been working on the layout in Photoshop for the past three days. I was up until 4:30 this morning hoping to finish the mock-up, as Johnny Kai has a meeting with a grant writer on Thursday.
I tell you, some of us old-skewl designers should CHECK out template sites like Template Monster or Boxed Art for inspiration and new techniques. It’s just like the music biz, baby… you have to keep up with the latest styles, or you can become yesterday’s news really fast!
Sometimes, when the sales department needs to woo one of our clients by producing a full-blown website in two days (yeah, I’m serious!), it just makes more sense to spring for a $40 template and concentrate on the backend. We used one for Pocono Job Search, and the revenue we’re generating has returned a jillionfold (give or take a zillion).
There’s just a lot of “outside-of-the-box” thinking in these templates, going in directions I’d have never normally conceived. Currently, I’m employing the newly-discovered technique of using slices, and then constructing a template by regenerating it through ImageReady…
It’s only fair, as my job just paid a small fortune training me in Photoshop 7 and Quark.
Which brings me to an interesting point, maybe Maria or Dawn can answer this:
My friend Madeline brought up an interesting point the other day. In the print world we use Adobe for everything…
…except we use Quark for the actual publication, instead of PageMaker or Indesign….
… Why is that?