{"id":39049,"date":"2026-11-05T22:01:02","date_gmt":"2026-11-06T02:01:02","guid":{"rendered":""},"modified":"2026-11-05T22:01:02","modified_gmt":"2026-11-06T02:01:02","slug":"video-editing-adobersquos-best-secrets-are-hiding-in-plain-sight","status":"publish","type":"post","link":"https:\/\/ericbrooks.com\/whuzzup\/video-editing-adobersquos-best-secrets-are-hiding-in-plain-sight\/","title":{"rendered":"[#Video #Editing] Adobe&rsquo;s Best Secrets Are Hiding in Plain Sight"},"content":{"rendered":"<div align=\"center\" style=\"padding: 2%;\"><iframe loading=\"lazy\" title=\"Adobe\u2019s Best Secrets Are Hiding in Plain Sight\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/IQEcePFgH3A?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<blockquote style=\"text-align: left; background-color: #E4E4E4; border: 3px dotted gray; padding:2%;\"><p>\n<a href=\"https:\/\/www.youtube.com\/watch?v=IQEcePFgH3A\" target=\"offsite\" rel=\"nofollow noopener noreferrer\"><\/p>\n<h3>Adobe&rsquo;s Best Secrets Are Hiding in Plain Sight<\/h3>\n<p><\/a><\/p>\n<p>By <a href=\"https:\/\/www.youtube.com\/channel\/UCdYVQ4i7eZD_GJkL4yxkKCw\" target=\"offsite\" rel=\"nofollow noopener noreferrer\"><strong>Olufemii<\/strong><\/a><br \/><strong>Published<\/strong>: Nov 04, 2026<\/p>\n<p><em style=\"font-family: 'Times New Roman',Times,serif; color: #666;\"><span style=\"font-size: 3.5em; font-weight: bold;\">&#0147;<\/span><\/em><br \/>\n<a href=\"https:\/\/www.youtube.com\/watch?v=IQEcePFgH3A\" target=\"offsite\" rel=\"nofollow noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/i2.ytimg.com\/vi\/IQEcePFgH3A\/hqdefault.jpg\" class=\"alignright\" align=\"right\" alt=\"Olufemii\" style=\"width: 200px; height: auto;\" \/><\/a> Every year at Adobe MAX, Adobe&rsquo;s own researchers walk on stage and demo tools that don&rsquo;t exist yet. They call it Sneaks. Most of it never ships. But some of the features you use every week started right there, years before they showed up in Premiere or After Effects.<\/p>\n<p>In this one I follow a few of those demos from the stage to the menu. That includes the 2016 voice demo with Jordan Peele that Adobe never released, and how the same researcher came back with Enhance Speech, a tool nobody asked for that hit a million users in months. Then I get into what all this means for what we charge as editors.<\/p>\n<p>? Charge More Without Losing Clients, my short workshop on raising your rates: https:\/\/www.olufemii.com\/charge-more-money-workshop<\/p>\n<p>\nCHAPTERS<br \/>\n0:00 The tool nobody asked for<br \/>\n0:50 What Adobe Sneaks is<br \/>\n2:36 Project Cloak to Content-Aware Fill<br \/>\n3:48 My workshop<br \/>\n4:05 Project VoCo and Jordan Peele (2016)<br \/>\n5:27 Zeyu Jin&rsquo;s second act<br \/>\n7:46 Enhance Speech goes viral<br \/>\n9:09 The speed run: Sneaks that shipped<br \/>\n12:25 Why the &ldquo;boring&rdquo; demos win<br \/>\n14:26 What this means for what you charge<br \/>\n15:17 The one to watch next<\/p>\n<p>SOURCES<br \/>\nAdobe MAX Sneaks 2016, 2017, 2018, 2019, 2022, 2023, 2024 and 2025 (Adobe)<br \/>\nAdobe Research, Behind the Tech: Zeyu Jin<br \/>\nAdobe product videos: Content-Aware Fill, Roto Brush 2, Auto Reframe, Text-Based Editing, Generate Sound Effects<br \/>\nLex Fridman Podcast, Gavin Miller (2019)<br \/>\nSchool of Motion Podcast, Victoria Nece (2020)<br \/>\nNew Media Show, Mark Webster (2025)<br \/>\nThe Neuron: AI Explained, Ely Greenfield (2025)<br \/>\nBBC News (November 2016), Engadget (October 2017)<br \/>\nBuzzFeed Video and Monkeypaw Productions (April 2018)<\/p>\n<p>#AdobeMAX #PremierePro #VideoEditing<\/p>\n<div style=\"text-align: center; font-weight: bold\">[<a href=\"https:\/\/www.youtube.com\/watch?v=IQEcePFgH3A\" target=\"offsite\" rel=\"nofollow noopener noreferrer\" title=\"Read More on YouTube\">READ MORE<\/a>]<\/div>\n<p><em style=\"font-family: 'Times New Roman',Times,serif; color: #666;\"><span style=\"font-size: 3.5em; font-weight: bold;\">&#0148;<\/span><\/em><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Every year at Adobe MAX, Adobe&rsquo;s own researchers walk on stage and demo tools that don&rsquo;t exist yet. They call it Sneaks. Most of it never &#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[380],"tags":[],"class_list":["post-39049","post","type-post","status-publish","format-standard","hentry","category-video-tutorials"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[#Video #Editing] Adobe&rsquo;s Best Secrets Are Hiding in Plain Sight - WHUZZUP!<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ericbrooks.com\/whuzzup\/video-editing-adobersquos-best-secrets-are-hiding-in-plain-sight\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[#Video #Editing] Adobe&rsquo;s Best Secrets Are Hiding in Plain Sight - WHUZZUP!\" \/>\n<meta property=\"og:description\" content=\"Every year at Adobe MAX, Adobe&rsquo;s own researchers walk on stage and demo tools that don&rsquo;t exist yet. 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